Amazon's Veterans Day 2023 Deals Aren't Just for Service Members and Veterans

An Amazon company logo marks the facade of a building
An Amazon company logo marks the facade of a building, March 18, 2022, in Schoenefeld near Berlin. (AP Photo/Michael Sohn, File)

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In years past, e-commerce giant Amazon has offered a significant discount for its Prime service to U.S. service members and veterans to mark Veterans Day. Unfortunately, the company is not offering a military-and-veterans-specific deal for Veterans Day 2023.

However, that doesn't mean the company won't mark the holiday with another major opportunity for savings -- and this time around, it isn't just for active-duty troops and vets.

Amazon Veterans Day Discount

From now through Veterans Day, online shoppers can get 20% or more off select items on Amazon, including clothing, shoes, bags and luggage, and even some stylish watches.

The Veterans Day deals, which cover more than 9,000 items from retailers from Casio to Samsonite, aren't easy to find on the Amazon site, but can be browsed here.

Related: Veterans Day Retail Deals and Discounts

Now, let's be real: There aren't necessarily a ton of great items available on Amazon, and while 9,000 discounted items may seem like a lot, you may not end up coming away with something you truly value.

On the upside, there are a few diamonds in the rough that we found after browsing through thousands of deals that could add a little extra flair to your fit (when you're out of uniform, of course). Here's what we found.

These prices were valid at press time, but prices can change and deals do expire.

Casio G-Shock GWM5610-1 ($99.33, down from $150)

The Casio G-Shock may be the unofficial watch of the Global War on Terror due to the line's legendary durability, but few digital watches have the same aesthetic as the original, iconic 1983 "square" layout. In a world of bulky and overbuilt wrist candy, the noble square of the GWM5610-1 comes with elegant utility and retro sensibility, enough to survive the travails of the battlefield while still catching an eye out on the town. A steal at any price, it's especially alluring at 33% off on Amazon -- while stocks last, that is.

Casio G-Shock AWG-M100A-1ACR ($106.83, down from $160)

OK, this is one of those bulky, overbuilt G-Shocks we were just complaining about, but for those seeking the extra security of an absolute unit of a wristwatch, this is an excellent deal. With a distinctive rugged design and laden with features, the AWG-M100A-1ACR is built tough to handle whatever the world throws at it.

Oakley Men's Fuel Cell Rectangular Sunglasses ($116, down from $150)

Oakleys were once the butt of a joke in the beloved 2001 war movie "Black Hawk Down," but the distinctive sunglasses and protective eyewear have become a fixture of real-life U.S. military bases around the world since its ballistic-rated M Frame 2.0 took off in tactical markets back in 2006. While these shades may not win any prizes for distinctiveness, they're certainly durable enough to make them a worthwhile investment.

Spy Optic Discord Square Sunglasses ($78.02, down from $110)

If the Oakleys scream "ask me about my service" a bit too much, the Spy tortoise-shell sunglasses are a bit more understated (and less tacticool) option for those shelling out for a fresh set of frames. Lightweight and stylish -- although not nearly as iconic as beloved Ray-Bans, for example -- the Spy sunglasses are a fine addition to your wardrobe.

Timberland Men's White Ledge Mid Waterproof Hiking Boot ($89.95, down from $120)

These boots are the top seller for men's hiking boots on Amazon at the moment, and with good reason. Timberland is known for its durable and high-quality boots, and the White Ledge Mid Waterproof Ankle Boots are designed to provide consistent comfort, support and protection for most outdoor activities. With full-grain waterproof leather uppers and seam-sealed waterproof construction, these boots are ideal for wet and wild activity, no matter the season.

Rocky Sport Utility 600G Insulated Waterproof Boot ($100-120, down from $145)

Designed with extra insulation and consistent waterproofing in mind, these Rocky boots are a fine option for someone eager to attack the outdoors going into the colder months. With a high-cut design for additional ankle support and protection, and an outsole with enhanced traction, this boot is primed for activities that involve rough terrain like hiking.

Samsonite Freeform Hardside Expandable Carry-on ($149.99, down from $179.99)

Stop flying with an olive green duffel bag, or even a MOLLE-heavy backpack, and get yourself some rolling luggage like a real adult. Made from lightweight but sturdy polycarbonate material and designed to expand when needed for increased flexibility, this Samsonite rolling suitcase is a fine offering from a trustworthy brand name.

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